BECOME A CUISINE PLUS MASTER FRANCHISEE
Cuisine Plus specialises in bespoke kitchen designs with customisation options. The Cuisine Plus concept is unique and has been attracting customers since 1984. Having made fitted kitchens accessible in France for 40 years, Cuisine Plus continues to move upmarket.
Welcome to “German quality for French style”
WHY CHOOSE TO JOIN OUR BRAND CUISINE PLUS ?
Cuisine Plus DNA
The reason that Cuisine Plus customers give us rave reviews –and that they visit us in the first place –is because of the versatility of its designs. Cuisine Plus offers kitchens that truly are bespoke: from the height and width to the depth and colour of the units, everything is designed to perfectly coordinate the kitchen elements with your interior, whatever the style. What makes Cuisine Plus special? Its versatility. With its bespoke solutions, Cuisine Plus offers more freedom to its. The elements can be chosen at will and the dimensions and aesthetics can be varied in multiple ways.
Cuisine Plus visibility
The brand is recognised as a major supplier of bespoke kitchens. A modern and vigorous communication strategy ensures excellent good visibility with a media plan supplemented by poster campaigns and an effective digital acquisition strategy.
The Cuisine Plus offer
Increasing the range of possibilities, with a huge line of models and door shades, allowing numerous combinations, this is one of the broadest offers on the market! The brand offer customisation of height, width, depth and colour, Cuisine Plus is distinguished by its modularity.
Cuisine Plus & its clients
Like the FBD Group's other brands, Cuisine Plus prioritises customer satisfaction. This means paying special attention to the customer pathway in stores, transforming the original stores into genuine showrooms that are quick to propel the customer into their future kitchen, but also arranging regular home visits to ensure that the design is truly tailored to the customer's home.
The brand inspires its customers with new ideas, helping them to develop their projects and talking to them about co-creation.
THE CUISINE PLUS FOLLOW-UP
Training
You will benefit a full program that will turn your team into accomplished kitchen designers, experts in interpreting new trends supported by a successful business manager.
Design office
Support in the configuration of your sales outlet from an interior designer, a kitchen designer and a product manager.
Communication
Implementation of an action plan aimed at making you known in your catchment area, including radio commercials, poster campaigns, press releases, etc.
Product service
Showcasing your store's products with specially adapted in-store show kitchens.
AFTER OPENING
The FBD group provides its partners with numerous follow-up services to assist them in the great adventure of opening a store.
Training sessions
Regular training sessions are proposed to update the knowledge of your teams.
We will also follow up your store with regular meetings on the monitoring of sales, ratios, quotes, communication actions implemented, etc.
Our area managers are experienced and will bring you all our business expertise.
The network life
Each year, a seminar is organised to share, talk about and develop your business.
Involving each partner in the brand life is essential and will allow us to improve together.
Marketing
In-depth market research of customer behaviour to enable master franchisees to fully understand their needs.
Important steps to
become a master franchisee
- 1 Financial package
- 2 Signing the contract
- 3 The location
- 4 Constructing the showroom
- 5 Training
- 6 Communication